Workrise 2022 Social Campaign
Creative Direction: Los York and Benjamin Slade
Designer: Maria Lumbi
Copywriter: Dan Bennis
Marketing Strategy: Hunter Schloss and Major Robinson
In mid-2021 we began our partnership with Los York. The task was to come up with a concept for a full-funnel brand campaign that would propel Workrise into the go-to company for skilled workers.
My main role in this campaign was to develop assets for display ads and paid social. I also consulted on radio-spots for our Spanish speaking audience.
